Sport media is a multidisciplinary field combining a working knowledge of sport management with a mastery of traditional and new media outlets to present sport news, information, and entertainment. Professionals working in the industry publicize sport news and entertainment events using traditional media including television and radio and digital media such as in-house websites, social media platforms, and blogs. As such, job candidates possessing the requisite sport management knowledge and digital media creation expertise are ideally qualified for opportunities in this industry.
The Sport Media Certificate will teach students how to effectively create and communicate with digital media in the context of sport and entertainment. Students will have the opportunity to enhance their education by using the Sport Media Certificate courses as electives while completing a bachelor's degree in Sport Management, Marketing, Photography, Web Design or Graphic Design. The certificate is also appropriate separately for those who already work within the sport or digital media field and would like to advance their careers in sport media.
DSN 121 Basic InDesign
DSN 210 Basic Photoshop
SPM 305 Sport Management I
SPM 306 Sport Media Relations
BMK 400 Social Media Marketing
This information applies to students who enter this degree program during the 2023-2024 Academic Year. If you entered this degree program before the Fall 2022 semester, please refer to the academic catalog for the year you began your degree program.