Use of Cookies

Wilmington University uses “cookies” on some or all of our web properties. Cookies are small files that reside on your computer and identify you as a unique user. Cookies allow us to do things such as measure activity on our website, show ads based on visit history, and in some cases personalize experiences on our websites based on information submitted by the visitor. You can modify your browser settings to reject cookies or you can manually delete individual or all of the cookies on your computer by updating your browser settings if you prefer.

Cookies and Advertising

Wilmington University also uses third-party vendor tracking cookies, including the Google Adwords tracking cookie, which allows us to show ads to previous visitors to our website. This allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you. We respect your privacy and are not collecting any identifiable information through the use of any other third-party remarketing system.

If you do not wish to participate in our Google AdWords Remarketing, you can opt out by visiting Google's Ads Preferences Manager. You can also opt out of any third-party vendor's use of cookies by visiting Network Advertising Initiative.

Analytics Tools

We use analytics tools and other third-party technologies, such as Google Analytics and SumoMe, to collect non-personal information in the form of various usage and user metrics when you use our website. These tools and technologies collect and analyze certain types of information, including cookies, IP addresses, device and software identifiers, referring and exit URLs, onsite behavior and usage information, feature use metrics and statistics, and other similar information.

You may opt out of Google Analytics by visiting the Google Analytics opt-out page.